After all the endless arguments and froth generated by the past few years’ discussions, what is left of the “very revolutionary” Web 2.0? In these pages – and all throughout the site – we will discuss it in great detail (even when we do not refer to it explicitly). Littera Graphis has always worked with Web 2.0 (soon it will be the Web 3.0’s turn), even when – it can be said – we didn’t know its definition yet. Today, it is recognized that we know numerous Web 2.0 definitions and practical applications. They are frequently even at opposite ends of the world from each other. But to demonstrate our precocious adherence to Web 2.0 and how it designs websites fundamentally from the user’s point of view of, it suffices – to begin with – to present our passion for the concept of “glocalization”. Glocalization, we discuss it in detail in several sections, the most faithful spouse to the idea that it is the client, the user, the web surfer, who is the true master of the web. It is by taking into account their worries, psychology, knowledge and intuitive capacities that the site must proceed to inform them by travelling the entire length of the cognitive road, without any unnecessary detours, and with logic and efficiency. Thus, from the most basic synthesis to the most precise analysis. From global to local, as is nicely encapsulated by the Californian term “glocalization” (the fusion of two words “glocalization” and “localisation”). Our parent company, the Eurologos Group, has been using this American neologism since the 90s! Copyright © 2008 ALL rights reserved LITTERA GRAPHIS S.A. |
